This is a recruitment campaign to have adults consider working with “at risk youth”.
We spent the day at a juvenile detention facility, everyone you see on camera is a cast actor. I have shot in prisons before so I wasn’t surprised when my purse and phone were put in a locker, the crew? Oh my. Every minute they had available Hair/Make Up and Wardrobe were running to their lockers checking their phones. I felt it liberating (I know bad choice of words).
This is a great PSA, a great program. If you are interested in being a kick ass mentor to at risk kids, check it out!
The Video/TV portion was fun, especially when I did the voice over casting. Finding the right voice really makes a difference!
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